Aryna Sabalenka Named Most Sought-After Sportswoman for Advertisers
The Belarusian was named the most attractive sportswoman for advertisers. She surpassed world sports stars.
Photo: Robert Prange/Getty Images
The sportspro.com portal published an interesting ranking of «The 50 Most Marketable Athletes in the World» on its page. The top was compiled based on three factors: personal brand strength, popularity dynamics, and commercial potential.
Belarusian tennis player Aryna Sabalenka was in the first spot, her overall attractiveness rating is 80.95 points out of 100.
sportspro.com
In second place is freestyle skier and Olympic champion from China Eileen Gu (attractiveness rating - 74.95), Greek basketball player of Nigerian origin Giannis Antetokounmpo is third (74.46), Norwegian footballer Erling Haaland is fourth (74.18), tennis player Carlos Alcaraz is fifth (73.16).
Cristiano Ronaldo — 14th, former world number one Iga Świątek — 17th, footballers Kylian Mbappé — 19th, Vinicius Júnior — 20th, Lamine Yamal — 23rd, Lionel Messi — 27th, 'Golden Ball' winner Harry Kane — 45th.