Society55

Eau de Cologne «Sasha» better than Dior Sauvage? Belarusians blind-tested fragrances

A perfume experiment was conducted in the center of Brest. Passers-by on the street were offered to blind-test two scents applied to testing strips. One blotter contained the iconic Soviet eau de cologne «Sasha», which can still be bought in stores for about 5 rubles, and the other — the much more expensive Dior Sauvage.

The survey results were unexpected: city residents mistook the cheap classic for luxury, sometimes called the scent of «Sasha» more appealing and valued it at hundreds of dollars.

When the truth was revealed, the experiment participants couldn't contain their laughter, and the video's author urged everyone not to overpay and to buy the time-tested domestic product. «Didn't expect that from Sasha» — he wrote.

@lisitsyn.2.1

THIS SCENT IS SOMETHING ELSE

ютия оних - OctaSounds

A large portion of commentators eagerly mocked the high-end perfumery industry. People noted that this whole situation perfectly demonstrates a simple truth: the absolute majority cannot distinguish luxury or niche perfumes from mass-market products. According to commentators, only professional experts can notice the difference, so there's no point in overpaying for «status symbols» if, in the end, an eau de cologne for a couple of rubles still «smells expensive».

Someone ironically added that true quality is measured only by longevity, and many agreed that brands simply sell a beautiful image, with their cost price not exceeding a few dollars.

Many readers were seriously interested in where exactly they could buy this «elite» perfume «Sasha» right now. The most popular locations where «Sasha» is always available are called the counters of «Belposhta» (Belarusian Post), «Mila» chain stores, and small kiosks.

Some joked that after such a video, the brand's marketers would quickly record a crazy surge in purchasing activity.

Comments5

  • 453543
    17.05.2026
    Хацеу бы паглядзець на гэта пытанне пад iншым вуглом, з iншага пункту гледжання. Шырэй, чым проста на парфум.
    Пахi найперш успрымаюцца мозгам i з чым та асацыююцца для кожнага канкрэтнага чалавека. Таму часта лепшыя пахi для нас гэта тыя, якiя суправаджалі нас, калi нам было вельмi добра, камфортна.
    Два лепшых паха у маiм жыццi: пах абоср..ных пялёнак дачкi-груднiчка i пах жаночага аргазма.
    У мяне ёсць некалькi добрых парфумау з Европы, i яны мне вельмi падабаюцца, але тыя два пахi ... Яны лепшыя для мяне.
  • Барадзед
    17.05.2026
    453543, запах жареной картошки сопровождает нас всю жизнь. Жареная картошечка, и вы первый парень на деревне.
  • 453543
    17.05.2026
    Барадзед, Дужа прымiтыуна гэта i абыдзенна. Усе эмоцыі да страўніка зводзяцца. Бульбачкі смажанай з'елі і ў ложак даказваць, што вы першы хлопец. Усё зводзiцца да чыстай фізіялогіi, няма прастору для пачуццяў і эмоцый. Няма месца для вытанчанага, пачуццёвага ўспрымання навакольнага жыцця.

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